Digitizing 14K+ farmers across 3 states with seamless mobile-based workflows

Company overview

Adani Agri Logistics Ltd. operates FarmPik, a produce aggregation platform serving apple farmers across Jammu & Kashmir, Himachal Pradesh, and Uttarakhand.

Farmers from remote hill regions deliver produce to Adani’s controlled atmosphere storage and processing facilities.

The platform connects thousands of smallholder farmers to organized agri-supply chains, requiring efficient onboarding, produce tracking, and gate management at scale.

End-to-end farmer onboarding digitization
Digital gate pass and consignment management
Real-time produce pipeline visibility
Industry
Agriculture & Agri-Logistics
Total employees
100
Engagement area
Business Application
Focus
Core Mobile Workflows

Core business challenges

  • Manual registration at physical offices created long wait times and multiple trips for farmers in remote regions.
  • Paper-based document collection, field verification, and crop submission had no digital trail.
  • Manual gate-pass issuance was slow, prone to errors, and lacked traceability.

Technical challenges

  • Fragmented manual processes across registration, verification, and gate management limited scalability.
  • Ensuring document-compliant vendor code issuance required significant manual effort with no digital approval tracking.
  • No mobile app meant farmers in remote regions had no real-time visibility into registration or gate pass status.
  • Paper-based consignment records delayed pipeline visibility and increased operational overhead.
Teams impacted
Farmers (J&K, HP, Uttarakhand)
Adani FarmPik field operators
Verification & compliance team
Facility gate & security personnel

Solution

Farmer registration module

End-to-end digital onboarding with personal, land, and document capture. Guest user flow enables pre-registration before vendor code issuance. Offline-capable with auto-sync.

Verification workflow

Backend dashboard enables operators to review field photographs and uploaded documents digitally. Approval or rejection triggers an SMS notification to the farmer instantly.

Digital gate pass generation

Upon consignment approval, a unique QR code is auto-generated and linked to the vendor. Security personnel scan the QR at the facility gate for contactless, real-time entry validation.

Document management

Farmers upload Aadhaar, bank passbook, and field photographs digitally. Documents are reviewed by operators with SMS notifications sent on approval or rejection.

Outcomes

40%
Reduction in manual registration & paperwork effort
100%
Digital traceability of farmer onboarding & produce submission
4-5x
Faster farmer verification turnaround
50%
Decrease in office visits required for slot booking or gate pass
40%
Reduction in manual registration & paperwork effort
100%
Digital traceability of farmer onboarding & produce submission
4-5x
Faster farmer verification turnaround
50%
Decrease in office visits required for slot booking or gate pass

Bottom - line impact

Advaiya developed the backend using ASP.NET Web API, powering farmer registration, document management, slot booking, and gate pass generation for the FarmPik platform.

Farmers across J&K, Himachal Pradesh, and Uttarakhand can now self-register, submit documents, book delivery slots, and receive digital gate passes from their mobile devices.

The solution eliminated repetitive office visits, automated SMS workflows, and gave Adani’s operations team real-time visibility into the farmer base and produce pipeline.

Featured technologies

Testimonial

Advaiya’s mobile solution significantly streamlined farmer onboarding and gate management, improving efficiency and enabling real-time visibility across our operations.                                                                   

Vice President

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