- US-based chemical manufacturer
​ - Using Dynamics 365 Sales from last 5+ years
​ - Global sales team of 1000+ members across regions – APAC, EMEA, & Americas
​
- US-based chemical manufacturer
85%
Successful adoption across sales team
As per user feedback & satisfaction surveys
40%
Faster response time
QoQ Dynamics 365 activity log analysis
76%
On-time activity completion
Sales team performance metrics
>70%
Forecast precision
Compared YoY Q3 sales & revenue reports
Context
- 100+ business units and 180+ teams​
- Ad-hoc tools for communication​
- Diverse engagement approaches​
- Excel-based tools for sales forecasting​
Challenge(s)
- Inconsistent email communications ​
- Lack of personalization across customer interactions ​
- Lack of adherence to established best practices ​
- Error-prone forecasts ​
- Missed revenue opportunities ​
Solution
- AI-driven email assistance ​
- Suggested engagement activities based on history ​
- Sequences of sales activities to guide sellers​
- Proactive notifications ​
- Visual sales predictions and forecasts ​